According to the official blog, one of the latest advertising strategies for Google comes from their “click-to-buy” links which will soon be commonplace in Youtube videos and other media on the advertising network.

“Click-to-buy links are non-obtrusive retail links, placed on the watch page beneath the video with the other community features. Just as YouTube users can share, favorite, comment on, and respond to videos quickly and easily, now users can click-to-buy products — like songs and video games — related to the content they’re watching on the site. We’re getting started by embedding iTunes and Amazon.com links on videos from companies like EMI Music, and providing Amazon.com product links to the newly-released video game Spore(TM) on videos from Electronic Arts.”

Although this seems like another sneaky way for Google to monetize the hugely popular video site, i see this is a fantastic opportunity for upcoming bands and video producers to receive some hard earned cash for their work.